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Business & Clients

The part of the job the qualification does not teach. Getting clients, keeping them, charging properly, and keeping your own money instead of paying a cut of your skills to five different apps.

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The Live Analyser Reads The Squat's Tempo And The Press-Up's Plank Line

Today's earlier two posts named the muscles a press-up trains and showed how load, speed and hold turn one squat into four different exercises. PT Manager's Live Analyser is where a trainer sees which one is actually happening, live.

1 September 2026READ →

PT Manager Saves The Goal, And The Live Analyser Proves The Deadlift Works

Today's earlier two posts found a client's real goal and named the muscles a deadlift trains. PT Manager is where the goal gets checked in on every week and the Live Analyser shows the lift actually earning it.

31 August 2026READ →

PT Manager Saves Every Block You Build, Ready For The Next Client Who Needs It

Today's earlier two posts named the muscles a lunge works and one specific way to programme progress without adding weight. PT Manager's programme builder is where a trainer actually puts the two together and keeps the result.

30 August 2026READ →

PT Manager's Live Analyser Shows Whether A Constraint Changed The Squat

Today's earlier two posts named a reflex and offered six ways to change a client's environment. PT Manager's Live Analyser is how a trainer sees, live, whether either one actually changed the movement.

29 August 2026READ →

Today's Two Posts Both End Up In The Same Place: PT Manager's Programme Builder

A reward strategy and a TGROW plan are both agreed in conversation. PT Manager's programme builder is where either one gets saved against a client's own record.

28 August 2026READ →

A Client's Progress Only Counts If You Can Find It Again

Checking evidence and reading real function both need somewhere to land. PT Manager's client record holds a trainer's notes against every session, and the Live Analyser turns what a trainer sees into a number on that record.

27 August 2026READ →

PT Manager Shows The PAR-Q Flag Before The First Exercise Gets Demonstrated

PT Manager's client record holds each client's PAR-Q answers and flags contraindications before a programme is built, so a trainer walks into that first demonstration already knowing what to hold back.

26 August 2026READ →

PT Manager's Live Analyser Shows A Progression Working And Backs The Number Up

PT Manager's Live Analyser reads joint angle, depth and tempo live, so a trainer can see a progression actually happening and trust the number behind it, not guess at either.

25 August 2026READ →

You Get The Programme Builder Inside PT Manager The Day You Pass A Course

PT Manager opens the moment you sign up with FASTER, but the full programme builder, where four-ways-per-exercise thinking becomes a real client's plan, switches on the day you pass a course.

24 August 2026READ →

Your Client Can Pay Into Your Own Stripe Account

Being covered to train a client and getting them to keep coming back are two different jobs. PT Manager's booking room, own link and calendar, is where the second one runs.

23 August 2026READ →

Checking A Claim And Checking A Movement Use The Same Skill, And PT Manager Shows Both

Spotting a fake nutrition claim and understanding a Pilates movement come from the same instinct. PT Manager's Live Analyser gives that instinct a live readout.

22 August 2026READ →

Adapting Today's Session and Building the Route Back to Performance Are the Same Job, and PT Manager Holds Both

Six client states to adapt to, and the skill of taking an injured client back to performance. PT Manager's client records room keeps the whole journey visible.

21 August 2026READ →

Checking a source and building the session round it are the same job, and PT Manager is where that reasoning lives

Checking a client's source and going deeper with FASTER Sports Scientist end in one place: PT Manager's programme builder, where reasoning becomes the session.

20 August 2026READ →

Reading a joint properly and building a programme that survives Hyrox fatigue use the same eyes. PT Manager is where both live

Reading a joint's real range and checking a borrowed plan against research are the same watching-and-reasoning skill. PT Manager is built to back it.

19 August 2026READ →

Pregnant, postnatal or moving through menopause, a client's body changes faster than any form. PT Manager reads what's true about her today

A changing body, pregnant, postnatal or perimenopausal, isn't the body on an intake form from months ago. PT Manager reads what's true this session.

18 August 2026READ →

Today's session and the whole season are the same question, answered at two different distances

Adapting one session and shaping a whole season start from the same read. PT Manager's Build screen moves from a single session to a full season, one tool.

17 August 2026READ →

The nod and the no-show are the same client talking two different ways

The client who says a cue makes sense and the one who goes quiet on Tuesdays are telling you the same thing. The Live Analyser and session history catch both.

16 August 2026READ →

What the guard and the soreness have in common: neither one gets said out loud

A client protecting a remembered pain doesn't announce it. Both problems live in the gap between sessions, and PT Manager's session history closes that gap.

15 August 2026READ →

Trainers are paying too many people too much money for too little, and we are taking as many of those payments away as we can

Booking app, coaching app, assessment, analysis, programming, business management. PT Manager is all of it, free for FASTER students, no cut of your money.

13 August 2026READ →

Adding load only helps if you can see what it's doing to that exact joint, live. Guessing at either one wastes the session

Progressive overload and reading a client's joints are two skills for the same session. The Live Analyser reads the joint live; the load log is one tap away.

12 August 2026READ →

A slow lowering phase and a guarded client are two different problems. The PT Manager reads both from the same camera

Tempo control and a fearful client's guarding both live in a fraction of a second most eyes miss. The Live Analyser tracks either, live, from one camera.

11 August 2026READ →

A squat's depth and a hip's new range are two different arguments. The PT Manager settles both from the same camera

Squat depth and mobility both turn into arguments about who has it. The Live Analyser reads the actual joint angle for both, live, from one camera in the room.

10 August 2026READ →

The one camera feed that catches a brace slipping and a shin angle landing

A trunk holding under load and a shin angle at ground contact are different things to see, live. The Live Analyser tracks both, joint by joint, on one feed.

9 August 2026READ →

A personal training app that shows the client the movement, in the trainer's own name

White-labelled coaching software that puts the movement on the client's phone, trainer demonstrating. Opens at sign-up; adds clients as you pass FASTER courses.

7 August 2026READ →

How to Find Personal Training Clients From the Gym Floor

Competing for clients has never been harder. Solve two problems at once — dull cardio and standing out on a busy floor — by making speed training your signature.

19 March 2023READ →

Finding a Personal Training Client's True Goals

The goal a client gives you first is rarely their real one. The Why Why So So technique digs out what actually drives them — and why that goal matters enough to keep them going.

21 February 2023READ →

How to Find the Personal Training Clients You Want

Your price is not a report card, it is a targeting decision. Here is how to research, position and market yourself to attract the clients you actually want.

26 January 2023READ →

Morning Blues and Fitness Business Anxiety

The dread of opening your emails on a Monday is real. Here is the ritual John Hardy uses to manage fitness business anxiety and keep the business moving.

31 December 2022READ →

Get More Personal Training Clients

Working hard isn't the same as working with focus. Here's the measurable system that tells you exactly where your business is leaking clients — and how to fix it.

28 July 2022READ →

Grief, Loss and Your Fitness Business

Running your own fitness business means feeling loss often, from missed sales to lost clients. Here is how to feel it, learn from it and keep going.

2 July 2022READ →

How to Break Clients and Lose Money

Selling with fear breaks clients and empties your diary. Here is why the create-a-pain-then-solve-it model fails, and what to do instead.

6 June 2022READ →

Building a Long-Term Personal Training Business

A lasting PT business rests on three pillars: Operations, Marketing and Finance. Here is the OMF triad that has grown FASTER over a decade.

1 January 2022READ →

Marketing Content for Personal Trainers

A repeatable system for creating personal training content that isn't cliche: free writing, mining your real ideas, and structuring them with a story spine.

6 December 2021READ →

Messages That Find Clients

The industry is crowded and getting louder. Here are 12 things to do consistently so your message stands out, finds the right clients, and keeps them.

24 August 2021READ →

Misunderstanding Customer Experience: The Costly Mistakes

Everyone talks about customer experience, but few define it. Get the definition wrong and you'll build the wrong service — here's what experience actually is.

29 July 2021READ →

Personal Training Promotion Ideas

When summer thins your client list, dropping your price is the worst first move. Six operations and marketing ideas to protect your income instead.

7 December 2020READ →

Writing Social Media Posts That Attract Personal Training Clients

How to write a social media post that actually wins clients: the five-step client journey, a title-writing process, and the three keys to a post that converts.

11 November 2020READ →

A 6-Step Process to Keep You Current and Grow Your Niche

The repeatable process I've built since 1994 for turning every client session into a step towards your natural niche — and a happier, better-paid career.

4 July 2020READ →

A Step-by-Step Guide to Finding Your First Personal Training Client

Your first client sets the foundation for everything that follows. A practical, step-by-step path to attracting them — from niche to marketing to service that keeps them.

8 June 2020READ →

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Grow your brain for free

Let's not pretend. It's a mailing list. Blogs, useful ideas and things we are excited about, in the hope you learn something and get results. No spam, unsubscribe any time.